Public Fundraising and Mass Engagement

Digital | Individual Giving

A behind-the-scenes pass into our journey from F2F to digital regular giving recruitment

Wednesday 08/07 | 09:00 - 09:00 | Online

With traditional acquisition channels failing and diversification at the top of the Individual Giving agenda, this is a behind-the-scenes pass into the journey from F2F to digital RG recruitment. We've experienced a rebirth of civil society at a national level, and there is a huge opportunity to harness the power of digital activism and ambition to drive donations. One size doesn't fit all, but this is a must-attend session for fundraisers who want to understand how we can apply traditional fundraising techniques in the digital world, harnessing activism, and in the process (with a hint of clever strategy), recruit quality, cost-effective regular givers at scale?

Alex Aggidis

Interim Head of Individual Giving at Friends of the Earth

Read Bio

Alf Cowan

Senior Account Director at MediaLab Group

Read Bio

Richard Hines

Marketing Manager (Email & Supporter Experience) at Friends of the Earth

Read Bio
We use necessary cookies to make our website work better.
We would like to user optional cookies (Google Analytics) to help us improve our website by collecting and reporting on usage - these cookies collect information in a way which does not directly identify anyone.

For more information on how we use cookies, please see our cookies page.